Feeding & Storage Guide

Fresh food is easy to handle once you know the routine. A little planning ahead is all it takes to keep every meal fresh and safe.

STEP 1

STORE IN FROZEN

Breed, age, weight, health goals.

STEP 2

VIEW YOUR PLAN

Your custom meal plan.
Review and confirm.

STEP 3

SELECT DELIVERY

Weekly or fortnightly, to your door.

STEP 4

FRESH TO DOOR

Portioned, delivered,
ready to thaw and feed.

A note on refreezing: Freezing halts bacterial growth below 4°C. Food left out under 20 minutes can be safely re-frozen and eaten raw. Meat left out over an hour is unsafe to re-freeze or consume. Still unsure about anything? BB Support is always happy to help.

Dog wearing glasses in front of a laptop

Questions about feeding or storing?

BB Support is here to help. Message us any time and our friendly team will walk you through it.

Chat with BB Support →

How much to feed with Ready Meals

Customised plans arrive pre-portioned, so this is just for Ready Meals. Use your pet's weight as a starting point, then adjust to their activity and condition. These are guidelines, not strict rules, so check in with BB Support if you're unsure.

Adult Dog / Cat

Puppies / Kittens

`Pet Weight`

`Daily Amount`

`Approx. Per Day`

Find your pet's daily amount

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413 g

per day

4 packs

per day

28 packs

per week

Want more convenience?

Customised Meals takes care of individual meal portioning and offers personalised formulations.

Order Custom Meals

Dog licking its lips at a red bowl of fresh food with ingredient plates

You ask, we answer

Why we do what we do, scientifically explained.

Whole oily fish — not extracted fish oil

Why: Whole oily fish delivers Omega-3s in a fresher, safer, and more natural form than extracted fish oil.

Leafy greens and microgreens only

Why: We keep the plant content focused and purposeful, using leafy greens and microgreens instead of filler ingredients.

The most important organ meats: Liver and Kidney carefully portioned

Why: Liver and kidney provide essential vitamins and minerals in highly absorbable forms, while careful portioning keeps the recipe balanced.

Bone paste OR eggshell powder = bioavailable/natural/digestible calcium source.

Why: We use bone paste or eggshell powder as a natural, bioavailable calcium source that is easier to digest than heavily processed alternatives.

Whole muscle meat, trimmed of excess fat

Why: Provides all the essential amino acids — the building blocks the body uses to build muscle, grow healthy fur, and support immune function. Easy to digest.

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